Chinese e-commerce giant Alibaba has given marketing support to the Chinese release of Russian animated feature “Sheep and Wolves”, from the makers of the popular “Snow Queen” franchise.
Flame Node Entertainment has picked up the Chinese release of the film that will be hitting theaters in August. Produced by Moscow-based Wizart Animation and CTB, ‘Sheep and Wolves’ tells the story of a magical land where a flock of sheep faces the end of care-free days when a pack of wolves moves to a nearby ravine, features the voice talents of Australian actress Ruby Rose (Orange Is the New Black), British star Tom Felton (Harry Potter), China Anne McClain (A.N.T. Farm, Grown Ups) and Ross Marquand (The Walking Dead), among others.
The Chinese deal, with local partner Flame Node Entertainment, comes after the successful release last year of the first installment of Snow Queen. According to a Wizard spokesman, UK and US releases are also being negotiated, while the number of Chinese screens is still being determined.
Flame Node is partnering with Chinese e-commerce giant Alibaba as merchandising partner for the release. “China is one of the key territories for us. We are delighted to work with a market expert like Alibaba. Flame Node and Alibaba together will bring the powerful performances of Sheep and Wolves to as wide an audience as possible,” said Wizart producer Yuri Moskvin.
The film has already sold theatrically to Italy (Barter Entertainment), Portugal (Lanterna de Pedra Filmes) , and Spain (European Dreams Factory, among others, and has already been released in Russia, the Baltics, Romania, Mongolia and Turkey. It is due to hit a further 40 countries during the summer and fall.
Alibaba is representing the movie and the third ‘Snow Queen’ film for unsold territories at the Cannes market and is announcing the start of work on a sequel to ‘Sheep and Wolves’.